{"id":119424,"date":"2024-01-03T21:10:06","date_gmt":"2024-01-04T00:10:06","guid":{"rendered":"https:\/\/www.gaveanews.com\/?p=119424"},"modified":"2024-01-03T21:10:06","modified_gmt":"2024-01-04T00:10:06","slug":"televisao-espn-promove-alteracao-em-sua-programacao","status":"publish","type":"post","link":"https:\/\/www.gaveanews.com\/index.php\/2024\/01\/03\/televisao-espn-promove-alteracao-em-sua-programacao\/","title":{"rendered":"Televis\u00e3o: ESPN promove altera\u00e7\u00e3o em sua programa\u00e7\u00e3o"},"content":{"rendered":"\n<p>Por: Henrique Duarte<br><br>A ESPN, um dos principais canais de esportes em TV fechada, tomou uma decis\u00e3o importante recentemente, suspender o uso da rede social X (anteriormente conhecida como Twitter) em suas transmiss\u00f5es ao vivo. Essa mudan\u00e7a afeta tanto as partidas transmitidas pelo canal quanto programas populares como SportsCenter e Linha de Passe.<\/p>\n\n\n\n<p>Essa decis\u00e3o, orientada pela matriz da empresa nos Estados Unidos, foi motivada por opini\u00f5es controversas do bilion\u00e1rio Elon Musk, atual propriet\u00e1rio da rede social X. Os coment\u00e1rios de Musk, particularmente sobre a situa\u00e7\u00e3o na Faixa de Gaza, foram considerados antissemitas pela ESPN.<\/p>\n\n\n\n<p>Al\u00e9m de suspender o uso da rede social em suas transmiss\u00f5es ao vivo, a Disney, empresa m\u00e3e da ESPN, decidiu tamb\u00e9m cessar todos os investimentos em publicidade na plataforma X. Essa \u00e9 uma medida significativa, considerando a import\u00e2ncia da publicidade para a divulga\u00e7\u00e3o de eventos e transmiss\u00f5es esportivas.<\/p>\n\n\n\n<p>Com essa nova pol\u00edtica, narradores e comentaristas da ESPN foram instru\u00eddos a usar suas contas pessoais em redes sociais para interagir com o p\u00fablico durante as transmiss\u00f5es ao vivo. Eles poder\u00e3o usar hashtags e fazer coment\u00e1rios, mantendo assim a intera\u00e7\u00e3o com os f\u00e3s de esporte, mas agora de uma forma mais independente e pessoal.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Por: Henrique Duarte A ESPN, um dos principais canais de esportes em TV fechada, tomou uma decis\u00e3o importante recentemente, suspender o uso da rede social X (anteriormente conhecida como Twitter) em suas transmiss\u00f5es ao vivo. Essa mudan\u00e7a afeta tanto as partidas transmitidas pelo canal quanto programas populares como SportsCenter e Linha de Passe. Essa decis\u00e3o, [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":28017,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-119424","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-flamengo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.2 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Televis\u00e3o: ESPN promove altera\u00e7\u00e3o em sua programa\u00e7\u00e3o<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gaveanews.com\/index.php\/2024\/01\/03\/televisao-espn-promove-alteracao-em-sua-programacao\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Televis\u00e3o: ESPN promove altera\u00e7\u00e3o em sua programa\u00e7\u00e3o\" \/>\n<meta property=\"og:description\" content=\"Por: Henrique Duarte A ESPN, um dos principais canais de esportes em TV fechada, tomou uma decis\u00e3o importante recentemente, suspender o uso da rede social X (anteriormente conhecida como Twitter) em suas transmiss\u00f5es ao vivo. 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