{"id":199952,"date":"2024-12-17T02:55:00","date_gmt":"2024-12-17T05:55:00","guid":{"rendered":"https:\/\/www.gaveanews.com\/?p=199952"},"modified":"2024-12-16T22:04:20","modified_gmt":"2024-12-17T01:04:20","slug":"record-faz-anuncio-envolvendo-transmissao-do-brasileirao-2025","status":"publish","type":"post","link":"https:\/\/www.gaveanews.com\/index.php\/2024\/12\/17\/record-faz-anuncio-envolvendo-transmissao-do-brasileirao-2025\/","title":{"rendered":"Record faz an\u00fancio envolvendo transmiss\u00e3o do Brasileir\u00e3o 2025"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-record-amplia-patrocinadores-e-fecha-transmissoes-do-brasileirao-ate-2027\">Record amplia patrocinadores e fecha transmiss\u00f5es do Brasileir\u00e3o at\u00e9 2027<\/h2>\n\n\n\n<p>A Record anunciou novos patrocinadores para as transmiss\u00f5es do Campeonato Brasileiro de 2025, refor\u00e7ando sua posi\u00e7\u00e3o como emissora aberta parceira da Liga Forte Uni\u00e3o (LFU). Entre as novidades, a Haleon ativar\u00e1 as marcas Centrum e Eno no pr\u00e9-jogo, enquanto o Burger King ter\u00e1 destaque no \u201cTop 5 segundos\u201d. Natura, Ademicon e Philco tamb\u00e9m se uniram ao grupo de patrocinadores, adquirindo direitos de inser\u00e7\u00f5es durante os jogos.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.gaveanews.com\/index.php\/2024\/12\/11\/veja-a-premiacao-do-campeonato-brasileiro-de-2024\/\">Veja a premia\u00e7\u00e3o do Campeonato Brasileiro de 2024<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.gaveanews.com\/index.php\/2024\/11\/25\/netflix-compra-mais-direitos-de-transmissao\/\">NetFlix compra mais direitos de transmiss\u00e3o<\/a><\/li>\n<\/ul>\n\n\n\n<p>As novas marcas se somam a EstrelaBet, General Motors, Heineken, Magalu, Sportingbet e Mercado Pago, que j\u00e1 haviam confirmado presen\u00e7a no projeto. Com isso, a Record chega a 11 parceiros comerciais para a transmiss\u00e3o dos jogos.<\/p>\n\n\n\n<p>O contrato da Record com a LFU \u00e9 v\u00e1lido de 2025 a 2027, garantindo \u00e0 emissora os direitos de transmiss\u00e3o de 38 partidas do Campeonato Brasileiro por temporada, o equivalente a um jogo por rodada. Esses jogos ser\u00e3o disputados como mandantes por clubes da LFU, incluindo Botafogo, Cear\u00e1, Corinthians, Cruzeiro, Fluminense, Fortaleza, Internacional, Juventude, Mirassol, Sport Recife e Vasco.<\/p>\n\n\n\n<p>Al\u00e9m do Brasileir\u00e3o, a Record tamb\u00e9m renovou os direitos de transmiss\u00e3o do Campeonato Paulista na TV aberta at\u00e9 2029, refor\u00e7ando seu portf\u00f3lio de eventos esportivos.<\/p>\n\n\n\n<p>As oito marcas com cotas principais \u2014 Natura, Burger King, Mercado Pago, EstrelaBet, General Motors, Heineken, Magalu e Sportingbet \u2014 ter\u00e3o inser\u00e7\u00f5es publicit\u00e1rias antes e durante as partidas, al\u00e9m de a\u00e7\u00f5es de conte\u00fado. A Philco e a Ademicon, por sua vez, adquiriram pacotes de inser\u00e7\u00f5es durante os jogos.<\/p>\n\n\n\n<p>A Haleon, com as marcas Centrum e Eno, ter\u00e1 destaque no pr\u00e9-jogo, enquanto o Burger King ampliou sua presen\u00e7a para o \u201cTop 5 segundos\u201d, al\u00e9m das a\u00e7\u00f5es publicit\u00e1rias j\u00e1 realizadas.<\/p>\n\n\n\n<p>A LFU optou por um modelo de venda de pacotes de transmiss\u00e3o. Al\u00e9m da Record, a Amazon Prime e o YouTube tamb\u00e9m adquiriram lotes de jogos. A Record transmitir\u00e1 38 partidas por ano, em um contrato de R$ 380 milh\u00f5es anuais, enquanto a Amazon Prime pagar\u00e1 R$ 323 milh\u00f5es pelo mesmo n\u00famero de partidas.<\/p>\n\n\n\n<p>Ainda restam quatro jogos por rodada dispon\u00edveis para negocia\u00e7\u00e3o, com expectativa de arrecada\u00e7\u00e3o adicional de R$ 1 bilh\u00e3o.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Record amplia patrocinadores e fecha transmiss\u00f5es do Brasileir\u00e3o at\u00e9 2027 A Record anunciou novos patrocinadores para as transmiss\u00f5es do Campeonato Brasileiro de 2025, refor\u00e7ando sua posi\u00e7\u00e3o como emissora aberta parceira da Liga Forte Uni\u00e3o (LFU). Entre as novidades, a Haleon ativar\u00e1 as marcas Centrum e Eno no pr\u00e9-jogo, enquanto o Burger King ter\u00e1 destaque no [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":56650,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[478],"tags":[],"class_list":["post-199952","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brasil"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.2 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Record faz an\u00fancio envolvendo transmiss\u00e3o do Brasileir\u00e3o 2025<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gaveanews.com\/index.php\/2024\/12\/17\/record-faz-anuncio-envolvendo-transmissao-do-brasileirao-2025\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Record faz an\u00fancio envolvendo transmiss\u00e3o do Brasileir\u00e3o 2025\" \/>\n<meta property=\"og:description\" content=\"Record amplia patrocinadores e fecha transmiss\u00f5es do Brasileir\u00e3o at\u00e9 2027 A Record anunciou novos patrocinadores para as transmiss\u00f5es do Campeonato Brasileiro de 2025, refor\u00e7ando sua posi\u00e7\u00e3o como emissora aberta parceira da Liga Forte Uni\u00e3o (LFU). 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