{"id":242153,"date":"2025-03-19T21:25:00","date_gmt":"2025-03-20T00:25:00","guid":{"rendered":"https:\/\/www.gaveanews.com\/?p=242153"},"modified":"2025-03-19T19:06:13","modified_gmt":"2025-03-19T22:06:13","slug":"nike-vai-pagar-um-caminhao-de-dinheiro-para-a-cbf","status":"publish","type":"post","link":"https:\/\/www.gaveanews.com\/index.php\/2025\/03\/19\/nike-vai-pagar-um-caminhao-de-dinheiro-para-a-cbf\/","title":{"rendered":"Nike vai pagar um caminh\u00e3o de dinheiro para a CBF"},"content":{"rendered":"\n<p>A Confedera\u00e7\u00e3o Brasileira de Futebol (CBF) anunciou a renova\u00e7\u00e3o do contrato de fornecimento esportivo com a Nike, garantindo a continuidade da parceria at\u00e9 2038. O novo acordo, assinado em dezembro de 2024, prev\u00ea um pagamento base de US$ 105 milh\u00f5es anuais (cerca de R$ 595 milh\u00f5es), podendo atingir pr\u00f3ximos de R$ 1 bilh\u00e3o por ano com a inclus\u00e3o de royalties e bonifica\u00e7\u00f5es.<\/p>\n\n\n\n<p>Atualmente, o contrato em vigor, assinado em 2007 e v\u00e1lido at\u00e9 2026, rende \u00e0 CBF US$ 35 milh\u00f5es anuais. Com a nova negocia\u00e7\u00e3o, a entidade praticamente triplicou os valores, consolidando a Sele\u00e7\u00e3o Brasileira como a mais bem paga do mundo em termos de fornecimento de material esportivo.<\/p>\n\n\n\n<p>A Nike est\u00e1 presente nos uniformes da Sele\u00e7\u00e3o desde 1996, acompanhando a equipe em momentos hist\u00f3ricos, incluindo a conquista do pentacampeonato mundial em 2002. O novo acordo refor\u00e7a a liga\u00e7\u00e3o de longa data entre a empresa e a equipe canarinho.<\/p>\n\n\n\n<p>Com esse contrato, a CBF supera outras sele\u00e7\u00f5es em valor de patroc\u00ednio. O novo acordo da Alemanha com a Nike, por exemplo, est\u00e1 estimado em US$ 100 milh\u00f5es anuais, um montante inferior ao que ser\u00e1 recebido pelo Brasil.<\/p>\n\n\n\n<p>O impacto desse contrato n\u00e3o se restringe apenas ao montante financeiro. Ele tamb\u00e9m confirma a Sele\u00e7\u00e3o Brasileira como uma das marcas mais valiosas do futebol mundial, refor\u00e7ando sua posi\u00e7\u00e3o de destaque no mercado esportivo internacional.<\/p>\n\n\n\n<p>O novo ciclo da Sele\u00e7\u00e3o ter\u00e1 in\u00edcio nesta quinta-feira (20), na estreia das Eliminat\u00f3rias para a Copa do Mundo de 2026 contra a Col\u00f4mbia. O jogo marca o primeiro compromisso da equipe ap\u00f3s a confirma\u00e7\u00e3o do contrato milion\u00e1rio, que assegura um futuro financeiramente est\u00e1vel para o futebol brasileiro.<\/p>\n\n\n\n<p>A Sele\u00e7\u00e3o Brasileira, em ciclo de prepara\u00e7\u00e3o para a Copa do Mundo, volta a campo nesta quinta-feira (20). A bola vai rolar no Est\u00e1dio Man\u00e9 Garrincha, \u00e0s 21h45 (hor\u00e1rio de Bras\u00edlia). <\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Confedera\u00e7\u00e3o Brasileira de Futebol (CBF) anunciou a renova\u00e7\u00e3o do contrato de fornecimento esportivo com a Nike, garantindo a continuidade da parceria at\u00e9 2038. O novo acordo, assinado em dezembro de 2024, prev\u00ea um pagamento base de US$ 105 milh\u00f5es anuais (cerca de R$ 595 milh\u00f5es), podendo atingir pr\u00f3ximos de R$ 1 bilh\u00e3o por ano [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":172597,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[478,477],"tags":[],"class_list":["post-242153","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brasil","category-selecoes"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.2 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Nike vai pagar um caminh\u00e3o de dinheiro para a CBF<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gaveanews.com\/index.php\/2025\/03\/19\/nike-vai-pagar-um-caminhao-de-dinheiro-para-a-cbf\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nike vai pagar um caminh\u00e3o de dinheiro para a CBF\" \/>\n<meta property=\"og:description\" content=\"A Confedera\u00e7\u00e3o Brasileira de Futebol (CBF) anunciou a renova\u00e7\u00e3o do contrato de fornecimento esportivo com a Nike, garantindo a continuidade da parceria at\u00e9 2038. 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